Overview
PR Specialist – Performance – CT3 Centrium, St. Albans, AL1 2RD, United Kingdom
Category: Corporate
Job Type: Full time
The PR Specialist will drive the growth of the Skechers Performance division across the UK & Ireland by developing and executing strategic PR campaigns across print, broadcast, digital, and influencer channels.
Do you have established contacts in performance and sporting press and experience in Athletic, Performance Sports or Footwear PR? If so, we want you to join our team as a ‘Skechers PR Specialist – Performance.’
The role is responsible for crafting and delivering targeted media pitches tailored to the Performance division’s key demographics, securing high-impact placements and editorial stories across relevant sports and category media.
The position oversees content and product calendars, monitors market trends and emerging technologies within the UK performance sports landscape and cultivates relationships with Key Opinion Leaders (KOL’s), sports influencers, and specialist media.
Acting as a brand ambassador, the role represents Skechers at press events, trade shows, and brand activations, while serving as the primary point of contact for athletes. The role works in close collaboration with Corporate and Sports Marketing teams and liaises with European markets and India to identify and maximise PR opportunities.
What we’re looking for:
- Proven experience of Athletic, Performance Sports or Footwear PR experience.
- Established contacts in performance and sporting press
- Exceptional written and verbal communication skills, complemented by strong interpersonal abilities and the capacity to manage multiple priorities effectively within deadlines.
- Willingness to travel extensively across the UK to meet with press, editors, influencers, attend trade shows and Skechers hosted events.
- Proven ability to manage multiple projects simultaneously, with excellent organisational skills, meticulous attention to detail and effective prioritisation to meet deadlines.
- Willingness to work unsociable hours, weekends and extended hours when necessary.
- Ability to adapt swiftly to changing priorities, responding with agility and strategic thinking in a fast-paced environment.
- Passionate about sports and a proven knowledge of Performance Sport PR, trade and consumer marketing.
- Must display a high degree of professionalism, tact, and diplomacy.
- Ability to multi-task and work under pressure with tight deadlines.
- Proficient in MS packages including Word, Excel, Powerpoint, and experience of using Adobe Photoshop and Meltwater
This role is office based in St Albans.
Skechers offers:
- Competitive salary and benefits package
- Opportunities for career growth and development
- A fun and dynamic work environment
- Product discount
- Free onsite parking
Find out more about our benefits and perks once you’ve applied!
This is a great opportunity to join us and make a positive impact. If you feel you can be a true brand ambassador for Skechers, apply now.
WHO WE ARE:
Headquartered in Southern California, Skechers—the Comfort Technology Company®—has spent over 30 years helping men, women, and kids everywhere look and feel good. Comfort innovation is at the core of everything we do, driving the development of stylish, high-quality products at a great value. From our diverse footwear collections to our expanding range of apparel and accessories, Skechers is a complete lifestyle brand.
Be You – Feel Welcome
Skechers recognises the importance and power of diversity within our business. We ensure that our people processes are fair, transparent and promote equality of opportunity for all employees and job applicants.
Reasonable accommodations may be made to enable individuals with disabilities or health conditions, who are otherwise qualified for the job position, to perform the essential functions as detailed above.
IMPORTANT: Before applying for this role, please make sure you have the right to work in the country where the role is based. Unless it clearly stipulates within in the job advert above that the hiring company is looking to or able to sponsor applicants it is deemed that the hiring employer will only consider applications from those able to comply with and work in the country where the role is based.
